Tips for Best Keyword Strategy And SEO Tools for Keyword Research

Best keyword strategy and SEO tools for keyword research

What is keyword strategy?

Keyword strategy is the branch of optimization. There is three-part of website keywords. The first is Keyword research & analysis, the second is keyword strategy, and the last part is keyword optimization.

Keyword strategy is an idea about which targeted search terms increase your website conversion rate, impression, and engagement.

How to implement a proper keyword strategy?

There are different kinds of keyword strategies you can use to start online marketing. Check out the list of strategy 

1- Pay-Per-Click keyword strategy:

Pay-Per-Click is also called PPC. It is a great way to boost your website traffic faster. It is also called paid-per-click marketing. Once you start the PPC you will be paid some amount to a publisher while someone clicks your ads. 

Do you want a lead targeted audience? You will need to implement a proper PPC keyword strategy. How you can start a Pay Per Click campaign on search engines, view some of the tips given below.

* Sign in to your Google account.

* Go to your Google AdWords keywords planner tool. 

* Click the button to start the ads campaign. 

* Put your targeted keywords on the campaign 

* Now your account is activated.

* Pay Per Click depends on your choice about how long you run the campaign? or how much you can pay per ad?

2- Organic Keywords Strategy:

Organic keywords are the source of website organic search traffic. It is also known as the index page keyword strategy. When someone enters a keyword on the search bar, your site results pop up on search result top pages. 

The organic search engine rankings depend on the proper keyword strategy targeted to your website rankings position. The top SEO experts highly recommended organic keywords rankings over the PPC campaign

The search engine index your web pages and give a ranking position. In the Google search console, you can see all index pages & current rankings position on those pages. 

3- Social Media Paid Promotion keywords strategy:

Top social media websites allow you to start ads campaign. Some popular platforms are Facebook, YouTube, Twitter, Linkedin, Pinterest, and others. It is similar to search engine ads per click campaign. Advertisers can pay the publisher when someone clicks ads. 

You will require a proper keyword targeting strategy to start a social media marketing paid promotional campaign. Social media ad promotion marketing provides you with a decent amount of social referral audience. I will highly be recommended SMO promotional campaigns for local businesses. It is the best source of Leading targeted audience.

4- Article Topics keyword strategy:

Best article topics are indexed faster on search results. Index all your pages, publish content on your blog, product pages content strategy, write social media posts, submit articles on top article submission websites, guest articles, or submitted video content. It is the fastest way to growing up your targeted lead audience.

What is keyword research?

The search engine optimization process is incomplete without doing perfect keyword research. You will be required thousands of niche-relevant search terms to optimize your website on organic search results. Low competition and higher monthly searches keywords get ranked faster on search results.

How to Start Keyword research, and what are the best SEO tools for Keyword research?

The keyword-finding method is simple and easy. There are many tools available to find out relevant keywords. Those search phrases were most targeted to your industry. There are different parts of your website where you can add keywords. 

* Keywords using your website (Higher monthly searches keywords)

Choose the top search keyword for the main page of the website. The homepage of the website is the most searchable page on your website. The homepage content strategy & optimization build up your site relevancy to the next level. Your site categories pages and subpages boost index ranking faster. 

I will suggest choosing two to three-word long keywords for the main page of the website. All phrases must be relevant to your business industry or local SEO targeted (if your targeted audience is located in a single region)

* Keywords used on article title (Medium to higher monthly searches keywords)

Blog article topics are the first and most attractive way to get customers or audiences. Your blog article topic must be relevant to your industry. Choose a helpful title for the article. The targeted keyword you can use between the title of the article. For example, you have a car industry business, and your targeted keyword is "How to select powerful engine car on your daily use". How to is the subject "select powerful engine car" is the keyword for optimization "on your daily use" tips. 

* Keywords used between the post, meta description, internal links & alt tags

Content-based keywords increase the volume of your content to the next level. When search engine bots read your site content strategy, the search engine bots discover, indexing & crawling faster your content page. 

Your site ]article must be helpful to your audience and relatively low competition. Your article pages get ranked on the first or second page easily. Use shorttail keywords between the content, meta text description, pictures title & alt tags. The length of the keywords is ideally 3 to 5 words long. 

You can also use the internal link to your top pages. Follow the above example of the car engine and use the keywords "select powerful engine car" to internal link or whatever your website targeted keywords. Internal links length of 2 to 6 words long is good. The internal link pages improved on-page SEO and visitor duration.

* Keywords used for products page

The products pages optimization is similarly different from the main page of the website and blog section pages. The product pages of the website are the lead generation pages. The optimization method is difficult. Different because you will optimize your product page URL, image SEO, write a proper word-to-word product description, choose a competitive pricing strategy, discount offers, title, headings, and alt tags. It's difficult because you will require tuff competition to optimize and get ranked higher on your product pages on search results.

The targeted page search term must represent your product category & targeted location of the product. For example, if you are selling products in the targeted region, You can use the keywords "Sells powerful engine cars in Toronto" or whatever your place is. The keywords length is not metered but needs relevancy.

Highly recommended SEO keyword Research Tools 2022:

I have done an online survey to create a list of keyword research tools. All those tools help you to find out the niche relevant search phrases. The list of SEO keyword-finding tools is as follows:

1- Google Adwords Keyword Planner Tools:

My highly suggested keyword research tool for beginners. It is a free SEO tool and beginners friendly keyword-finding tool. Keyword Planner tool provides all necessary information on search terms. Adwords tools provided details for:

* Search Volume

* CPC

* Average monthly searches

* Search engine competition

* Impression Per Click

* Suggested bid

* option to download data 

You just required one google account to log in to the ads account page. Just sign in now and start finding the best keywords for your website.

2- Ahrefs Keyword Explorer:

The Ahrefs tools almost provided similar information to the Google Keyword Planner tools provide. This is paid keyword research tool. You can see all necessary search term information like:

* Keyword Difficulty

* Search Volume

* Global Search

* Clicks

* CPC (Cost Per Click)

3- Semrush:

The SEMrush keywords suggestion tools are also most popular, especially for beginners. It is a paid tool. You can sign in and get paid to start finding niche relevant search terms. You can see a detailed report for each search term:

* Search Volume

* Global Volume

* Intent

* Difficulty

* CPC (Cost Per Click)

4- Ubersuggest:

It is one of the famous KW finding tools. You can find out your niche relevant search terms. It is a paid tool. Need more keyword ideas? From head terms to longtail search phrases you’ll get hundreds of suggestions. It is easy to use and the most popular tool. Providing detailed information about

* Search Volume

* Trends

* CPC (Cost Per Click)

* Paid Difficulty

* SEO difficulty

5- Longtail PRO:

It is easy to use, and the simple KW finding tool Long Tail Pro helps you find less competitive keywords that can get tons of high converting traffic, regardless of your niche. Providing helpful information for:

* Average Volume

* Global Volume

* CPC (Cost Per Click)

* Search Competition

* Bid

6- Majestic Keyword Generator:

The reliable keyword generator tools. It is a paid plan KW finder tool. Keyword Generator helps you drill down into the link context of sites, allowing you to strike keyword Gold. They provide information for 

* Search Volume

* Difficulty

* Frequency

* Competition

* Lookups

7- Mangools KW Finder:

You can find out low SEO difficulty and Long-tail KW suggestions. It also provides paid services. You can view all details about the keywords

* Search Volume

* Trends

* CPC (Cost Per Click)

* PPC (Pay Per Click)

* KW Difficulty

8- MOZ Keyword Explorer:

It is another popular keyword explorer tool. You can find out your targeted industry-relevant keywords. It also provides paid services. This SEO tool provides you with details are as follows

* Search Volume

* Trends

* KW Difficulty

* Opportunity

* Importance